Online dating dating boom in Australia
Online dating demand is growing everyday worldwide. This field of online
business is already one of the most popular way of online entertainment.
SMH article about growth and demand of Australian online dating industry
could be very interesting to read to understand what madness is going on
worldwide.
Here are some interesting quotes from report:
"1.5 million Australians - 14 percent of people online - visited dating sites
in April, a rise of 102 percent in two years, according to Nielsen NetRatings.
In America, Jupiter Research estimates that singles will spend $US516 million on
online dating this year. Five of the top 10 online dating services are part of
large multinationals such as Yahoo, Match and Lavalife."
"RSVP, the largest Australian website, with 580,000 members, boasts that in
five years it has "facilitated" nearly 900 weddings and about 8000 dates a
week." - when reading this have in mind Australian population including kids and
over 65 years people is only 20 millions. It means that about 3.5% Australian
people have personal ad at RSVP
only.
"How much the Australian websites are making is anyone's guess. RSVP, the
largest Australian website, with 580,000 members, boasts that in five years it
has "facilitated" nearly 900 weddings and about 8000 dates a week. New members
can put up their profile for free but must pay $6 for a "stamp" to initiate
contact by email with another member. The volume of traffic and the low costs of
running a site must make for healthy profits"
That's online dating boom in Australia, but on their stats you could try to
imagine what money sums are in US and other countries like UK, Canada, France
and some others. Online dating is profitable business in our days but everyday
someone creates new dating site and this field business growing as soap bubble
which could burst at any time... |